The Pace Leisurewear case study provides insights regarding the revenue values of the organisation. It can be stated that the organisation experienced a significant decrease in revenue due to major issues with lower number of customers of the brand. Additionally, the brand experienced a major increase in turnovers leading to losses of the company. The high prices of products have contributed to a decrease in customer satisfaction and have offered with increased opportunities for product substitution.

Pace Leisurewear Ltd Pestel Analysis

Pace Leisurewear Ltd Analysis

The ongoing issues with Brexit have prompted the development of political insecurity and instability. These issues have occured due to the inaccessibility of government support in managing brand concerns (Clarke et al. 2017). According to the case study of Pace Leisurewear Ltd, the government is highly overworked due to the Brexit issues and thus cannot provide support for the company. Additionally, the unavailability of the Free Trade Agreement with different nations in the European Union has prompted diminished potential incomes of Pace Leisurewear Ltd. The ongoing advancement of import and trade relations with nations such as China and USA has led to a major decrease in benefits because of the need to pay high taxes for entry into the country or nation.

UK has endured a major decrease in the rate of GDP growth over the last few years. It was found that the GDP of the UK in 2017 was 1.8% and it decreased to 1.4% in the year 2018 (Statista.com, 2019). On the other hand, the inflation rate also experienced a steep decrease since the first quarter of 2019 which includes a change from 2.3% to 2.1% in the first quadrant of 2019. Therefore, it can be stated that Pace Leisurewear Ltd can buy raw materials at lower prices. However, the differences are not much and the brand still needs to pay suppliers with high prices in order to buy the necessary raw materials.

UK experiences a major diversity of various cultures which can help Pace Leisurewear Ltd to take into account the needs of people from various groups. Proper blending of various ethnic wear can have positive impacts on improving brand profits. However, the UK also experiences a large number of positive impacts due to the availability of significantly high population.

According to the viewpoint of Wignaraja (2016), UK and China have as of late created exchange relations for successful acquisition of various modern innovations. The utilization of Management Information Systems (MIS) can prompt positive effects on the activities of the Pace Leisurewear Ltd. The use of MIS systems can help to keep track of customer needs and develop products that can be effective in meeting these needs.

The recent amendments in Equality Act of UK 2010 (c.15) and the Data Protection Act 2018 (c.12) have prompted uniformity among representatives inside associations and have prevented sharing personalised data of employees inside various organisations (Legislation, 2019). Organisations such as the Pace Leisurewear Ltd are highly consistent with these standards and guidelines in order to prevent major losses of due to legal backlashes and backfires.

The UK wide open has executed keen horticultural procedures that include the utilization of solar energy gathering processes for harvest development during the night and the utilization of hydroelectric or wind power for hardware tasks. These procedures significantly affect the ecological states of UK in a positive way. Additionally, the use of renewable sources of energy such as solar power, wind and hydro-electricity also contributes to increased brand profits and higher sales.

Reference List

Clarke, H.D., Goodwin, M.J., Goodwin, M. and Whiteley, P., (2017). Brexit. London: Cambridge University Press.

da Motta, J. and Hamilton, M., (2019). Brand Expansion vs. Strong Consumer Relationships. Abingdon: Routledge

Legislation, (2019) Equality Act 2010 https://www.legislation.gov.uk/ukpga/2010/15/contents [Accessed on 08/08/2019]

Qiu, S., (2016), May. Research on Teaching Methods of Clothing Structure Design under the Transformation and Upgrading Development Mode. In 2nd International Conference on Arts, Design and Contemporary Education, 1(1), pp. 14-31. Atlantis Press.

Statista.com, (2019) Gross domestic product (GDP) year-on-year growth in the United Kingdom (UK) from 2000 to 2018 Available at: https://www.statista.com/statistics/281734/gdp-growth-in-the-united-kingdom-uk/ [Accessed on 01/08/2019]

Wignaraja, G., (2016). 18. Why trade with Asia is vital to the UK economy. The impact of the UK's post-Brexit trade policy on development, 4(3), p.65-71.